Since 2000, Pantone has been secretly meeting, twice a year, with representatives from various color standard groups from around the world to pick a color for the following year. This year it is 17-5641 Emerald's turn.

Expect to see emerald emerge in fashion, home décor, advertising, and other areas of popular culture in 2013.

Last year, Pantone teamed up with Sephora to create the "Sephora + Pantone Universe collection" that featured 2012's Tangerine Tango embellished makeup. I wonder what Pantone has in store for Emerald in 2013.